our newsletters

bgood newsletter #36 -- the return of El Tio

Hey Everyone,

Springtime means the rebirth of nature?s beauty.

Things like grass, flowers, birds, and El Caminos (or at least the one we couldn?t move from a South End parking spot for 6 months) return to make Earth pretty again.

Yes, it?s spring. And that means El Tio — the greatest “company vehicle” ever owned — is back to dominate the road to fast-food glory. (Winter is cold and our 28 year-old, Spanish, half-car, half-truck doesn?t start when she?s cold. She also doesn?t move when her owners lose the key to “The Club” that they put on her steering wheel since her doors don?t lock.)

So, while she?s still spitting toxic fumes into the cockpit, stalling on corners, and shaking violently over 30 mph, El Tio (with the help of a very talented mechanic) has risen again.

And just like last year, we?re celebrating her courageous comeback against time and Mother Nature by holding a contest to put one of you shotgun in the old girl.

For a week, we?ll pick you up in the morning, drop you off at night, and pick up free dinners for you and everyone you live with on the way home.

Just tell us why you actually want to be driven around in a fast-food muscle car that may not actually bring you to your intended destination.

And since we really want you to enter, we?ve done a few special things to inspire you this year.

First, we made these beautiful t-shirts to give to the 10 family members with the best entries.

Second, we made this stupid video for you to watch.

And last, we?re making free shakes for you tomorrow night to honor the return of spring whose warm sunshine brought our beautiful Spanish half-car, half-truck back to us.

When you stop by for a free shake, be sure to check out our newest menu “special”. Tomorrow, we?re unleashing our “buffalo chicken salad” upon Boston and Cambridge. We call it “special” because what else would you call baby spinach, all-natural bacon, tomato, cucumber, red onion, oven-crisped buffalo chicken, and homemade ranch dressing.

So, just print out this email, come see us tomorrow night (anytime after 5pm), Tuesday, May 1st, drink a free shake, try our new “special” salad, and take a moment to think about why you want to be driven around in the lionhearted El Tio — a proud, old girl who never says “die” (unless it?s below 32 degrees).

No copies or forwards allowed. Violators are not only subject to paying for a shake. They're also subject to b.good family member, Joe. While we?re not sure what compels a customer to send us a picture of himself that looks like this one, we?re so very happy and proud of Joe for sending us this. Thank you, Joe. Thank you. Tomorrow night, we?ll be contacting him with the physical descriptions of any of the freeloaders who try to take advantage of the love we have for family.

As always, if you know anyone who likes being escorted around in the bastard-child of a sports car and pick-up truck or anyone else who just wants to be loved like family, forward them this and tell them to join ours at www.bgood.com.

Anthony & Jon