Why "Oxalic" Alice?

While our naming contests required wit, intelligence, and creativity, we wanted to reward those special b.good customers who posses that rare combination of determination, stupidity, and gluttony. So, in August, we held our first annual "garlicky greens" _sauteed spinach) eating contest in which 5 worthy b.good customers battled against us in the hopes of winning FREE FOOD FOR LIFE and a genuine world championship title belt. Going into the garlicky greens contest, we had no worries. You can't beat us at our own game, right? As usual we were wrong.

Very, very wrong.

A young woman by the name of Alice Rouse, a.k.a. Oxalic Alice, took more than our beautiful championship title belt. She took a lifetime supply of free food. That 4'10", 100 pound vegatarian took our pride. Oh, the shame. We feel like we are no longer men. We feel like some kind of weird, little rodent that can't eat.